Rob Warlow’s Four Steps to Make a Business Plan More Attractive to Banks

Remember, you’re not just writing your business plan for yourself! You’re also writing your business plan to attract funding. Banker and author Rob Warlow has a four-step framework that can help you write a business plan that’ll be more attractive to bankers and other funders:

  • Where You Have Come From – Who you are and why you want to start your business
  • Where You Are Today – What your business, products, customers and distribution are Where You
  • Want to Be – What your objectives are and what you want from your bank and funders
  • How You Are Going to Get There – What steps and actions you’ll take to achieve your objectives, how you’ll market yourself and how you’ll change your business model

Sierra Investment Group Inc. Carson City Nevada is a small business plan writing service and small business funding resource. They can be reached toll-free at (800) 323-6298 from 8 a.m. to 4 p.m., Monday through Friday, or at


About Sean D. Daily

Sean Daily was a mild-mannered social marketer in Las Vegas until a freak laboratory accident at the Spearmint Rhino gave him writing powers and abilities beyond those of mortal men. Since it's hard to fight crime with writing powers and abilities beyond those of mortal men, though, he decided to become a speculative fiction writer instead. He's currently working on the urban fantasy novel "Crossing the Line" and the science fiction comic book "Sidestep".
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